Newcastle United Announces Multi-Year Partnership with BetMGM, the Latest UK ‘iGaming’ and Online Sports Betting Brand
Newcastle United has unveiled an exciting multi-year partnership with BetMGM, a newly launched iGaming and online sports betting brand in the UK. This fresh entrant into the UK betting scene, backed by MGM Resorts International, draws upon its Las Vegas roots to introduce top-tier entertainment and wagering experiences not only to Newcastle but to a global audience.
For the 2023/24 season, BetMGM becomes an official club partner, with its brand prominently featured at St. James’ Park, both in front of the matchday crowd and on television screens around the world.
Peter Silverstone, Newcastle United’s Chief Commercial Officer, expressed his enthusiasm for the collaboration, stating, “We are thrilled to welcome BetMGM as an official club partner. BetMGM already has a significant presence in Newcastle, with its UK office located here, making it a company that truly understands the football club, its passionate fanbase, and the region. We’re delighted to take this exciting step forward together and extend a warm welcome to BetMGM into our growing family of partners.”
Commenting on the partnership, Sam Behar, UK Director at BetMGM, highlighted the significance of this union, saying, “Newcastle United’s return to the elite football scene this season is a landmark moment for the club and its dedicated supporters. We’re immensely proud that the club has chosen BetMGM as one of its betting partners for the upcoming season. With our recent launch in the UK, having Newcastle United as part of our roster of Premier League partner clubs is a fantastic development. The team’s ambition and determination align perfectly with our growth strategy, and we’re eager to kick off this exciting partnership.”
BetMGM is known for offering its customers a treasure trove of enticing promotions and products. Comedian and Hollywood superstar Chris Rock fronts their national advertising campaign, introducing viewers to exclusive offerings such as price boosts, enhanced bonuses, and the industry-leading “Golden Goals” game, where participants can win a £2 million prize by predicting six correct Premier League scores. Additionally, BetMGM provides exclusive content and boasts one of the UK’s largest jackpots, currently totaling an impressive £15.4 million.
